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3 Nā ʻano hoʻomohala hou i ka ʻoihana lako holoholona no 2023

I kēia makahiki, ua hoʻopuka kekahi mau hui i nā hōʻike noiʻi e pili ana i ka ʻoihana holoholona. I ka hui pū ʻana me ka māla Pet Products e kālele ana ʻo TIZE, eia nā ʻano hoʻomohala hou i ka ʻoihana huahana holoholona.

Mei 29, 2023

I kēia makahiki, ua hoʻopuka kekahi mau hui i nā hōʻike noiʻi e pili ana i ka ʻoihana holoholona. I ka hui pū ʻana me ka māla Pet Products e kālele ana ʻo TIZE, eia kekahi mau ʻano hoʻomohala hou i ka ʻoihana huahana holoholona.


1. Loaʻa i nā huahana pipi akamai ka mana nui 


ʻAʻole ʻo ka ʻoihana puaʻa he "ʻoihana nani" akā he "ʻoihana palaualelo". Wahi a Google Trends, ua hoʻonui nui ʻia ka nui o ka huli ʻana no nā huahana pipi akamai e like me nā mea hānai akamai ma ka honua holoʻokoʻa. Aia ka mākeke huahana holoholona akamai i ka wā ulu kiʻekiʻe, me ka ulu nui o ka ulu a me ka wahi mākeke i ka wā e hiki mai ana.



I kēia manawa, ʻo ka ʻai ʻana i nā huahana pipi akamai e kālele nui ʻia i ʻekolu mau mea: nā mea maloʻo akamai, nā pahu litter akamai, a me nā mea hānai akamai. Hoʻohana nui nā huahana pipi akamai i nā ʻenehana ʻike uila e like me ka naʻauao artificial a me nā ʻōnaehana hoʻonohonoho i nā huahana holoholona. ʻO kēia ka mea e hiki ai i kekahi mau mea hānai holoholona, ​​​​nā mea hoʻohana holoholona, ​​​​nā mea pāʻani holoholona, ​​​​a me nā mea ʻē aʻe, e loaʻa i ka naʻauao, kūlana, anti-theft a me nā hana ʻē aʻe, hiki ke kōkua maikaʻi i nā mea nona nā holoholona e mālama a mālama i kā lākou mau holoholona, ​​​​e launa pū me lākou ma kahi mamao. a e hoʻomaopopo i ka noho ʻana o kā lākou mau holoholona i ka manawa kūpono.


2. Pono nui nā lako holoholona


ʻO nā mea e pono ai i kēlā me kēia lā no nā holoholona, ​​​​ʻo ia ka lole pipi (ʻaʻahu, kola, nā mea hana, a me nā mea ʻē aʻe), nā mea pāʻani pipi (nā ʻīlio chew toy, nā lāʻau niho, nā ʻoki ʻoki, a me nā mea ʻē aʻe). (ka hoʻomaʻemaʻe kino: e like me nā mea wili kui, nā mea hoʻoheheʻe holoholona, ​​​​ka hoʻomaʻemaʻe ʻana i ke kaiapuni: e like me nā pulupulu wehe lauoho) a me nā ʻano huahana ʻē aʻe.



E pili ana i nā lei puaʻa a me nā harnesses, e like me ka Future Market Insights, nā ʻīlio ʻīlio, nā leashes & ʻO ka mākeke harnesses he $ 5.43 biliona ma 2022, a ke manaʻo ʻia e hōʻea i $ 11.3 biliona e 2032, me kahi CAGR o 7.6% mai 2022 a 2032. ʻO ka nui o ka mākeke ma United States a me ʻEulopa i ka makahiki 2022. $2 biliona a me $1.5 biliona.



3. Pono e ʻoi aku ka ʻōmaʻomaʻo o ka ʻeke holoholona


Ke ʻimi nei ʻo ʻEulopa a me ʻAmelika Hui Pū ʻIa i nā huahana ʻōmaʻomaʻo a me ke kaiapuni, a makemake lākou e uku no ka hoʻopili paʻa. Ke hōʻike nei kekahi mau ʻikepili ma kahi o 60% o nā mea nona nā holoholona e pale aku i ka hoʻohana ʻana i ka ʻeke plastik, a ʻo 45% makemake i ka hoʻopili hoʻomau. Ua hoʻokuʻu hou ʻia ʻo NIQ "The Latest Trends in the Pet Consumer Industry in 2023" i haʻi i ka manaʻo o nā ʻano hoʻomohala hoʻomau. ʻO nā hōʻailona pipi e hōʻemi ana i ka ʻōpala, pale i ke kaiapuni, hahai i nā loina ESG, a pili i nā waiwai hoʻomohala hoʻomau e ʻoi aku ka hoihoi i nā mea kūʻai.



No laila, ʻo ka hoʻopukapuka kālā nui ʻana i ka hoʻomohala ʻana i nā huahana holoholona ʻōmaʻomaʻo a mālama i ka ikehu hiki ke lilo i hoʻokahi o nā hana maikaʻi e huki ai i nā mea hoʻohana. No nā ʻoihana e hana nei i ka ʻoihana holoholona, ​​​​pono e hana i ka noiʻi hohonu e pili ana i nā ʻano mākeke hou loa a me nā ʻano hoʻomohala i ka ʻoihana, a hana i nā huahana e kūpono i nā pono o nā mea kūʻai aku e pili ana i nā kūlana maoli, i mea e kū ai ka brand. i waho a lanakila hou ma ka mākeke.


He ʻoihana ʻenehana kiʻekiʻe ʻo TIZE e kālele ana i ka hoʻolālā, ka noiʻi a me ka hoʻomohala ʻana, ka hana ʻana a me ke kūʻai ʻana i nā huahana holoholona. Mai kona hoʻokumu ʻia ʻana, ua hoʻohiki ʻo ia i ka hāʻawi ʻana i nā huahana holoholona kiʻekiʻe i ka mākeke a me nā mea kūʻai aku, e hana i nā holoholona ʻoi aku ka palekana a me ka pale ʻana i ke kaiapuni.


ʻO nā huahana holoholona ʻo TIZE



        
        




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